Lights! Camera! Action! Get ready to create and produce your next virtual event with these powerful video production, engagement, and event marketing tools. Featuring examples, tips, and resources to keep your digital audience engaged.

In light of the impact of the novel coronavirus and events, an increasing number of event organizers are turning to virtual events as an alternative to postponing or cancelling upcoming events. 

For those who are new to the virtual environment, there are a few key areas to focus on when starting out. This includes broadcasting or recording a live event session, creating opportunities to engage your virtual event audience, and integrating key tools to an existing event management platform to centralize important event data.

Read on to learn how these 10 tools can help for broadcasting your event sessions, engage attendees, and integrate into your existing event tools.

Video Conferencing and Webinar Tools

1. Google Hangouts

Google Hangouts - Tools for Hosting a Virtual EventSource: Google Hangouts

Google Hangouts is one of the most familiar video and meeting tools available, making it easy for both event organizers, speakers, and attendees to use for connecting virtually. Google Hangouts offers direct messaging, group chats, video, and emoji usages. It’s a great tool for collaboration and a good option for small, internal virtualized events.

2. Microsoft Teams

Microsoft Teams - Tools for Hosting a Virtual EventSource: Stitchdx

Microsoft Teams (formally Skype for Business Online) allows event organizers to easily collaborate remotely. Features like group chat, one-to-one messaging, video conferencing, sharing and editing Word, PowerPoint, and Excel all help to accelerate collaboration and spark creativity. 

Microsoft Teams is a great collaboration tool for event organizers working remotely or those that are putting together an internal meeting with different business groups. 

3. On24

On24 - Tools for Hosting a Virtual EventSource: On24

On24 is a comprehensive webinar platform allowing event organizers to create a live, always-on personalized digital experience for virtual event attendees. The On24 team is on a mission to redefine how audiences engage with their attendees through interactive, data-rich webinar and content experiences.

If you’re looking for a more interactive webinar experience, On24 offers different ways for your attendees to engage with live or on-demand event content. On24 offers a variety of solutions to help marketers create engaging webinars, drive demand generation, and capture relevant analytics.

4. Zoom

Zoom - Tools for Hosting a Virtual Event
Source: Zoom

Zoom is a popular video conferencing and meeting solution. Their cloud platform is used for video, phone, content sharing, and chat across mobile, desktop, and telephones, and room systems. Zoom includes HD video and audio for up to 1,000 video participants allowing for the in-person experience in a virtual environment.

Features like high-quality video, recording and transcripts, built-in collaboration tools, calendars, and chat allow you to make the next internal or external virtual meeting fun and convenient.

5. GoToWebinar

GoToWebinar - Tools for Hosting a Virtual Event
Source: GoToWebinar

GoToWebinar helps event organizers easily create large scale live or recorded webinars. GoToWebinar is packed with valuable features including custom webinar invitations, registration page and automated email reminders, analytics, and presenter tools to make your next webinar a highly engaging and easy experience. HDFaces allows presenters to share their webcam adding an additional layer of engagement during your next virtualized event.

6. Soapbox (Wistia)

Soapbox - Tools for Hosting a Virtual Event
Source: Soapbox

Looking to create great looking, high quality video content for your next virtual event? Soapbox is an easy to use, free Chrome plug-in that allows you to record, edit, and share videos instantly.

Create highly engaging video content for your next event that weaves screencasts and split-screen views, gives you the option to customize your player color and thumbnail to make video recordings easy for anyone on your team. This is a fast, free, and seamless way to create a variety of video content for your next virtual event.

Attendee Engagement Tools

7. Glisser

Glisser - Tools for Hosting a Virtual Event
Source: Glisser

How do you keep your audience engaged during the whole duration of your session? The first is an engaging speaker touching on a relevant topic of interest. The second is offering a variety of options to participate in a live discussion through questions, polling, and fun ways to reinforce curated event content. 

Glisser is an audience engagement platform allowing event organizers to manage audience Q&A, live polling, slide sharing, quizzes, analytics and more. Glisser’s suite of tools allow for a richer virtual presentation experience while providing relevant analytics about your attendees.

8. NetworkTables Virtual

Network Tables - Tools for Hosting a Virtual Event
Source: NetworkTables

NetworkTables helps event organizers manage table seating at large scale in-person events and virtual events. NetworkTables Virtual allows event organizers to meet relevant attendees through interactive roundtables, 1:1 meetings, keynotes, and breakout sessions.

NetworkTables Virtual allows event organizers to confidently personalize attendee schedules no matter their timezone. NetworkTables Virtual also integrates with some of the most popular webinar/video tools including GoToMeeting, Zoom, Microsoft Teams, and more.

9. Brella

Brella - Tools for Hosting a Virtual Event
Source: Brella

One of the unique values of in-person events is making connections with different people to expand and deepen your professional network. However, it can often be difficult to find someone with similar interests or professional goals while navigating a full event agenda.

Brella prides itself in creating the world’s first intent-based matchmaking algorithm using AI technology. Brella matches attendees based on what they are looking to achieve.

They have experience working with some of the largest technology enterprise companies including Google, Microsoft, AT&T, Informa Knect365, Ernst & Young, Qualcomm, IBM, TechCrunch, HubSpot and more.

Hybrid Event Management Solutions

10. Bizzabo’s Virtual Experience Solution

Bizzabo Virtual Experience Solution - Tools for Hosting a Virtual EventSource: Bizzabo

While different tools and technologies can support facets of your hybrid or virtual event, it can be difficult to find a tool that takes a holistic approach to in-person, hybrid, and virtual event experiences.

Bizzabo’s Virtual Experience Solution delivers impactful and engaging event experiences whether your attendees are coming to meet in-person or virtually. Make any event session virtual or create hybrid events using powerful live streaming and on-demand capabilities that are integrated to your larger event marketing solution while features like Q&A, chat, polling, and whiteboard offer a variety of ways for attendees to stay engaged and connected during virtual sessions.

Summing Up: Your Virtual Event Marketing Tools

When looking at hosting your next virtual event, consider investing in tools to help you deliver a quality audio and visual experience as well as attendee engagement options throughout your virtual event.

You can also combine your virtual event tools with your event management platform to tackle the virtual world to deliver a comprehensive event experience to reach attendees wherever they are.

Interested in bringing your event vision to life in a virtual setting? Check out Bizzabo’s Virtual Experience Solution to learn how you can bring your in-person experiences to the virtual world.

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