? The Best of the Best:
- Generating Revenue: Podcasting As A New Revenue Stream For Events: Learn How!
- Event Pricing: Event Pricing: Attendees Paying What They Choose
✨ Worried you might be missing something while planning your virtual event? We’ve got you covered with our Free Virtual Event Planning Checklist!
A Virtual Graduation ?
ASU’s virtual graduation was last Monday and although it wasn’t the celebration they were anticipating, my friends sure made the most of it.
Pictured above are some of my closest friends from undergrad. Although they were a year below me, we all bonded during our collective college experience.
I know they were looking forward to the hoopla and excitement of a traditional graduation ceremony, but they didn’t let the virtual nature of the event stop them from celebrating their accomplishments. They spent the Monday afternoon holding a ceremony for themselves at home complete with playing Pomp and Circumstance on a speaker and walking across their living room to receive their empty diploma case.
No, having their names read by an automated voice and watching a pre-recorded speech from their dean was not their ideal graduation, but they sure made the most of it! My friends could have easily just lounged in their pajamas on Monday, sat on the couch, and trash-talked their university for not doing more. But they didn’t. They got dressed up, wore their gowns, and participated the best they could.
Here comes another virtual event life lesson so buckle up: virtual events are only as good as you make them.
We all know that virtual events are not a perfect substitute for in-person events, but no one ever said they were! Virtual event planners are out there bringing people together in an online setting, and attendees have to meet them halfway. You’ve gotta put on that metaphorical cap and gown.
If there is a yoga break, get out that yoga mat that’s been collecting dust in your closet and do some damn yoga! If there is a cocktail hour and you need certain ingredients, go gather them up so you can create your own fabulous drink! If there is a dance party, put on your favorite Spotify playlist and dance around a bit. It might sound absurd, but so is sitting on your couch and doing nothing.
Virtual events are here to stay for the foreseeable future. So why not immerse yourself in the experience? There are always going to be the naysayers, the party-poopers, and the haters. But I learned from my friends that life is a whole lot more fun when you decide to be optimistic, go all in, embrace the absurd, and not take yourself so seriously.
And here’s The Weekly Soundcheck!
?️ How creating a podcast can help your business and make you money! (14-minute read)
Okay, I know what you’re thinking… there is nothing worse than meeting someone new and hearing the phrase, “hey you should check out my podcast.” From celebrities to average Joe’s, it seems like everyone has a podcast these days. However, if you have a unique, exciting, niche subject to talk about, podcasts are a great way to generate revenue and market your event/business.
✨ Articles and resources
- How to Use Podcasts & Events as Marketing Tools
- The Ultimate Event Marketing Plan: A Six-Step System
- How to Create a Marketing Influencer Campaign
? Attendees deciding how much to pay for an event? How does that work? (19-minute podcast)
Imagine a world where your attendees pay what they want for the experience. A world where they decide how much the experience was worth after they attend. Sounds strange, right? But in reality, this model can be a game-changer! To explain everything a little bit better, we welcome Kahlil Ashanti of weshowup to tell you all about this seemingly unconventional event pricing model.
✨ Articles and resources
- Virtual Event Pricing: Charging & Profiting
- Pricing Transparency & Its Importance In The Events Industry
? Show your love for Endless and The Weekly Soundcheck!
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▶️ Latest shows and podcasts
- #EventIcons – Working With Committees: Best Practices For Event Profs ?
- Event Brew – The Events Industry & The Hub And Spoke Method Post-Pandemic ?
- Event Tech Podcast – The Ultimate Guide To The History Of Event Tech ?
? Upcoming events
✨ May 19th (Tomorrow) – 10 am PST – Will is hosting a webinar with Brad Langley and Steph Pfeilsticker about Mistakes To Avoid When Going Virtual
✨ May 19th (Tomorrow) – 11:30 am PST – Will is going to be speaking at Untethered 2020!
✨May 28th – Will is going to be presenting a module for PCMA’s Digital Event Strategist live online course
?Silly Scientific Findings
Not very silly. Perhaps spectacular scientific findings? I meandered outside this weekend to find a beautiful Arizona sunset with bright pink clouds. Thought I would share!
? Last couple of things for ya!
Check out these snippets from Will’s interview with Hubilo on the topic of Are Virtual Events Here To Stay Or Not?
We continue to urge people to join one of the largest communities of event professionals, by joining the Event Profs Slack Group!
Have a great week!