? The Best of the Best:

✨  Learn about every aspect of virtual in our Virtual Events Handbook!


As the sun sets on 2020 ?️

This weekend, I sat with my best friend of thirteen years and watched the sunset over Lake Tahoe. We were sipping on some strawberry smoothies and enjoying the view.

After a while, my friend was ready to go because it was getting cold. I was too, but I couldn’t pull myself away from the stunning view that was before me.


I mean, how can you blame me. But, this was one of the first times where I really felt like time was fleeting. Something about it already being near the end of October, coupled with the fact that I am entering a new year of life, got to me.

There are so many changes happening right now, and many changes coming up. It’s easy to get swept up in the day to day of work and the responsibilities of life, but stopping for a second to really enjoy the last few seconds of the sunset is important.

After all that this year has thrown our way, it is easy to want to leave early and just wait for 2021. But just like my friend and I stayed for the sunset, I want to make a promise to myself that I’m going to stay present through the rest of the year as well. Some of the most beautiful moments can happen right at the end.

And now, The Weekly Soundcheck!


? What does a successful virtual event look like? We have so many examples! (9-min read)

Believe it or not, we are STILL hearing haters talk bad about virtual events. They question their ability to successfully bring people together. Well, looky here, haters! We have eight examples that prove how successful virtual events can be. From powerhouses like Adobe and Cisco to small UK bread companies, we have a wide array of virtual event examples that will inspire you!

✨ Additional articles and resources:


? What do you want to see from us? No, really, please tell me!

That’s a genuine question! We would love to hear from you about what kind of content you want to read. Want us to research and write about how to execute a virtual gala? Maybe something about events in the medical field? Maybe you just want a guide about event marketing?

Whatever the topic, we’ve got you covered! Please reply to this email – I will personally read and respond to each and every one – with your incredible ideas! I’m excited to hear what you have to share!


? You hate them, I hate them, we all hate them (9-min read)

We’re talking webinars, baby, and how we need to combat that pesky webinar fatigue. We are sharing six tips on how to keep your attendees interested and happy! From gamification to storytelling, we have some exciting ways to help you combat webinar fatigue.

✨ Additional hot topics from the Brew Crew:



? Upcoming Events

Tuesday, October 20th – 11 AM MST – Will is having a fireside chat hosted on The Vendry where he’s talking about 2021 Event Trends Forecast: What To Watch For

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✨ Thursday, October 22nd – 1 PM EST – The regularly scheduled episode of the EventHack Hybrid Games is taking place and is tackling the topic of the Attendee Journey.

Retreats For Event Profs: Do We Need Them? (40-min podcast)

The Brew Crew discusses their experiences with retreats in this episode. The conversation was sparked after Dustin completed the Hoffman process through the Hoffman Institute. The rest of the crew chimes in with their thoughts about these life-changing events. While not all retreats are created equal, the Brew Crew admires how some getaways can alter your ways of thinking, mood, and learned behaviors. Listen to the full episode here.

✨ Additional hot topics from the Brew Crew:


? One Last Thing For Ya!

Speaking of virtual event success stories, the Endless team produced a massive event this weekend with so many moving parts! Multiple live sessions and on-demand libraries later and Plastic Surgery The Meeting is finally complete! ✅

Image from iOS-1


Have a spooky week!

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