hybrid start

? The Best of the Best:

✨ We are known for our yearly event trends guide, but this year we stepped it up a notch and created a 2020 Virtual Event Trends Webinar!


How in the world are we halfway done with 2020?

 Do I stay or do I go?

I know I say this just about every newsletter, but things are changing again. We are experiencing this weird transitional time where events will be happening whether we want them to or not, and it is going to have to be up to us to decide how we feel about going.

I attended a wedding this last weekend – the first time that I was in a large group of people since the start of the pandemic. And I’m not going to lie, it felt a little strange. I popped on my mask a few times, but it was difficult to remind myself to stay distant from people when all I wanted to do was reunite, hug, and be around my loved ones.


But I wasn’t going to miss this for the world. My childhood best friend was marrying the love of her life, and I really didn’t want to miss out.

I think we are going to see a lot of these conflicts moving forward. Do we stay or do we go? People are growing tired of Zoom meetings, and the thought of being together in-person is getting and more and more exciting after such a long break from social gatherings.

Even tech companies are acknowledging that the typical way we meet virtually isn’t working. Microsoft has introduced a new “Together Mode” in teams that makes virtual meetings more engaging and makes it feel like you are getting together in a physical space.

This is great for meetings and some events, but there are some things we simply can’t do online. One of those things is taking a trip to Disney World. Summer Hull wrote an interesting article outlining the experience of going to Disney World on their opening day. At the end of the article she says:

“But, I had an undercurrent of anxiety. Is what Disney is doing enough? Is it enough especially when the virus is so prevalent in Florida right now? While I hope Disney can successfully put smiles on the faces of guests in the midst of all that is happening, I’m personally unlikely to return for a true vacation until the virus is better under control.”

However, in another article I read this past weekend about Dubai reopening up to tourists, Dubai Corporation for Tourism CEO Issam Kazim said that people “are looking at the next destination. They’ve been locked up in their homes for quite some time, and they want to get out and about again.”

So what are we to do? Should we stay or should we go? While we are feeling “undercurrents of anxiety” going out, we are also itching to go out and experience the world.

Those are the exact same complex thoughts that I felt during the wedding as well. While I wanted to celebrate my dear friend in the flesh, I felt kind of guilty for being there. I felt kind of guilty even sharing this experience with all of you. Would my readers think that I’m a bad person for going out into the world? Was I being safe enough?

All these questions are stressful and quite honestly, I don’t have many answers for you all. I will keep trying to make the smartest decisions moving forward, but everyone will be navigating this complex world of events differently. I don’t have a clear conclusion for you all. I simply hope that everyone is being safe and everyone is doing what makes them comfortable and happy.


And now, The Weekly Soundcheck!


? Your top ten hybrid event questions answered  (10-minute read)

It’s finally time to discuss the hot topic of hybrid events. Over the past few months, we’ve been focused on providing educational content about virtual events. But now that restrictions slowly begin to lift, mentalities need to shift. Virtual events will continue to be relevant from here on. However, and as you’ve probably heard, hybrid is the future. And there’s a lot of information going around about this particular type of event, which can be overwhelming. So we took the top ten questions we’ve heard surrounding hybrid events and answered them for you!

✨ Additional articles and resources:


More examples of hybrid events!

Even though hybrid events are relatively unexplored ground, there are some great examples of successful experiences put together by some big names. One of them was produced by the team here at Endless for our client Morton Salt – check out the video here!

Morton Salt-1

Other great instances of hybrid events include Apple’s 2019 “Special Event”, CDC’s Public Health Informatics Conference, SBC’s 2020 Digital Summit, and the 2019 Growth Marketing Conference. All of these are perfect examples that showcase the power and the possibilities behind hybrid events!

If you want to explore the world of virtual events in more depth, give us a call.


? Exciting event technology that you should know about! (1-hour podcast)

Klik is a self-proclaimed software-hardware ecosystem that provides everything you need to manage an event. Whether it’s a virtualhybrid, or in-person event, this platform has got you covered. But just in case you are in dire need of an in-depth, honest review, the Event Tech Podcast is here to help! In this week’s episode, we introduce Simon St-Germain and Shana Thomas to give us an honest review of how Klik works, the highlights, and how it can help event planners with their events!

✨ Additional episodes of Event Tech Podcast:


▶️ Latest shows and podcasts


? Upcoming events

✨ July 16th –  Will is doing another round of DES certification training – if you haven’t already, you need to sign up ASAP because the classes have already started!


Want To Work For Endless?

Endless is looking to add more people to our team! We are looking for badass content writers, project managers, sales development reps, and students who want to learn more about the industry!

Hiring Gfx Landscape

If you want to work with the most passionate, good-looking team in events, make sure to learn all you can about our culture, get familiar with our company, and apply!


Have a great week!

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